Hi there - no particular hypothesis. There are so many components that could be focussed on, however my interest is in an integrated picture from a management perspective from back-end to front-end and especially translating the technology into increased value for the organization. You'd still have to deal with the technology but from a management and profitability (and other management objectives) perspective. I presume you are talking a master thesis. In my reading about modern BI and it's application there is an emphasis on technology that needs to be extrapolated into an exploration of forecasted value for the company i.e. better and faster decisions - what could that mean.
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